This is very true and I know to survive in the media business today is not
business as usual.
Instead of focusing on politricks, claiming it sells why not wake to the
call of disruption.
We have all lost government business across many sectors, many bills remain
unpaid in public procurement, now it’s time to create new value
propositions to the undeserved or new relevant content.
If you check the Google search statistics on top Kenyan user searches, that
would provide a pointer on some content areas worth airtime with relevant
By the way, why is KTN HOME still broadcasting? Because they focus is on
family entertainment? I am sure several others are on air.
Wake up call to your mainstream media houses producers? Over emphasis on
politricks especially during the news hours will eventually cost the media.
On Jan 31, 2018 4:38 PM, “Peter Wakaba via kictanet” <