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Is Safaricom sincere on innovation?

21 Jul Posted by in kictanet | 2 comments
Let me start with a disclaimer 🙂
This post is not from me but one Robert Yawe,

Have a read.


walu.

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2 comments

  • kictanet says:

    Wangari You have raised an important point.Permission Marketing is becoming a critical issue in the era of more awareness on privacy. Most major companies have clauses in their Terms and Conditions that specifically state that they can market to you products and services from partners. I suspect this is the clause they are using to market the M-Akiba product.It's important for companies to differentiate between spam and a genuine marketing message. The problem with that is that its a very thin line. In the era of Mass Customization and Targeting its super lazy (and detrimental to their brands) for Telcos to just send out an email/SMS blast. Ali
    Hussein
    PrincipalHussein & Associates

     Tel: +254 713 601113Twitter: @AliHKassim

    Skype: abu-jomoLinkedIn: http://ke.linkedin.com/in/alihkassim13th Floor , Delta Towers, Oracle Wing,Chiromo Road, Westlands,Nairobi, Kenya.Any information of a personal nature expressed in this email are purely mine and do not necessarily reflect the official positions of the organizations that I work with.

    On Thu, Jul 27, 2017 at 3:18 PM, WANGARI KABIRU via kictanet <<a

  • kictanet says:

    @Githaiga, could we still “Ask on this” as it seems people have been blaming “what they call kamiti” on receiving random SMS on products and services and yet it might be communications from the mainstream business model which they consented to by taking the services.In light of this, and would it mean that with the elections now here, that next week we should be expecting random SMS and calls.Even if this conversation will be packed in the heat of the elections discourse, it would be great to know where M-Akiba SMS came from. This wonderful product must have got a great reach using this channel.Great insights Ali!Blessed weekend.Regards/Wangari —Pray God Bless. 2013Wangari circa – “Being of the Light, We are Restored Through Faith in Mind, Body and Spirit; We Manifest The Kingdom of God on Earth”. On Thursday, 27 July 2017, 6:26, Ali Hussein <ali@hussein.me.ke> wrote: Wangari You have raised an important point.Permission Marketing is becoming a critical issue in the era of more awareness on privacy. Most major companies have clauses in their Terms and Conditions that specifically state that they can market to you products and services from partners. I suspect this is the clause they are using to market the M-Akiba product.It’s important for companies to differentiate between spam and a genuine marketing message. The problem with that is that its a very thin line. In the era of Mass Customization and Targeting its super lazy (and detrimental to their brands) for Telcos to just send out an email/SMS blast. Ali HusseinPrincipalHussein & Associates  Tel: +254 713 601113Twitter: @AliHKassim Skype: abu-jomoLinkedIn: http://ke.linkedin.com/in/alihkassim13th Floor , Delta Towers, Oracle Wing,Chiromo Road, Westlands,Nairobi, Kenya.Any information of a personal nature expressed in this email are purely mine and do not necessarily reflect the official positions of the organizations that I work with. On Thu, Jul 27, 2017 at 3:18 PM, WANGARI KABIRU via kictanet <<a